Highlights of the July 20 meeting of the CNPA Board of Directors:
CNPA will carry out a Board mandate to contract with another state press association to aggregate all public notices in California onto a single website. Such a move is intended to pre-empt others who would create their own such site.
The site will be populated by public-notice ads as run by individual, adjudicated newspapers.
CNPA will contract with a nationally known polling firm to perform telephone interviews with newspaper readers to ascertain their habits with public notices and other newspaper content. The pollster also will gauge their use of other media. CNPA and its members will use the results as a sales tool and a lobbying resource.
Three new members
The CNPA Board of Directors approved three applications for membership. They are:
The News Review, Ridgecrest (Weekly); Patricia Farris, Publisher
The McBride Group LLC, Petaluma; John Burgess, digital division manager
Whiz Technologies Inc., San Jose; Nikhil Modi, CEO
CNPA, across all categories, now totals 857 members.
The next Quarterly Meeting will be Oct. 19, 2012, at the Citizen Hotel in Sacramento.
Governmental Affairs Day will be Jan. 23, 2013, in Sacramento.
The 2013 CNPA Press Summit will be April 24-27, 2013, at the Sheraton Universal in Universal City.