Borrell, CNPA offer webinars on mobile marketing



 

Borrell Associates and CNPA invite you to take part in two free webinars in July covering mobile marketing.

The Best Mobile Marketing Campaigns: Today and Tomorrow
July 15, 11 a.m. Pacific
This is the first of a two-part series in which we will discuss mobile advertising and how newspapers can profit from it. In this webinar, we will use examples of local mobile campaigns to discuss the types of mobile advertising and promotions taking place today and use our revenue forecasts to predict where things are headed in the next five years. We will also discuss the role of permission-based marketing in mobile advertising.
Space is limited. Reserve your webinar seat now.

Mobile Marketing: What The benefits of mobile apps and sites
July 22, 11 a.m. Pacific
This is the second part of a two-part series in which we will discuss mobile advertising and how newspapers can profit from it. In this webinar, we will discuss how media companies are using apps and sites to deliver local content to people on mobile devices.  We will discuss the unique characteristics of apps and sites and the kinds of strategies that can be used to maximize the features and advertising of each delivery format.  
Space is limited. Reserve your webinar seat now.

CNPA members receive a 10 percent registration discount to the Borrell Local Mobile Advertising Conference 2010, Sept 27-29 at The Fairmont Dallas. Use the discount code CAP10 when registering.



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    CNPA Quarterly Meeting

    The Mission Inn
    Riverside, California

    CNPA Room Block
    Cut-off Date
    Friday
    September 10, 2010

    Registration Form

    Room rate: $139 deluxe, single or double occupancy

    Complimentary roundtrip shuttle service to the Ontario International Airport. Call 951.784.0300 (ext. 5036) for reservations. Minimum 24-hours advance notice required.

    Online registration under construction

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  • Wednesday, February 02-03, 2011
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    Sheraton Grand Sacramento
    Sacramento, California

    CNPA Room Block Cut-off Date
    January 5, 2011
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