We do all the heavy lifting and you get the results! Whether it’s mapping your current sales for a meeting or analyzing and creating a targeted buy for hundreds of newspapers. We’re there to help.
We start by gathering information from over 1,100 newspapers about their insert products. Each newspaper sets their own rules for distribution about each product and this includes nearly everything you can think of – zips and zones, different rules for each day, different shipping addresses for each product/day. It gets pretty hairy sometimes – certainly more than any advertiser would want to keep up with.
The fun part comes in where your request is delivered to you as a targeted plan for your insert advertising. You can get this information in a number of ways. Mapping, targeted reports based on geography, demographics or an overlay of your sales information – just ask and we’ll put together a plan tailored to address your needs. We specialize in multiple locations in multiple markets.
You can choose your own distribution with an “x”.
Where the sales coming from – in a visual display.
Is your insert program 10,000 or 10 million? Either way we tell you where your message will land (also handy for ordering printing).
The National Preprint Network is a joint venture linking together major market newspaper paid only or paid and TMC programs, enabling clients to efficiently execute a national preprint buy.
Newspapers Can Now Provide Clients a National Footprint
Why was NPN developed?
It is an opportunity for newspapers to compete effectively for nationwide shared mail business by offering a one-stop/one-price convenience coveted by advertisers.
Convenience + Saturation + Price = Newspapers Can Now Compete For Shared Mail Business
How will Newspapers benefit from NPN?
NPN is a cooperative developed for newspapers by newspapers
Visit the National Preprint Network website